Behind The Look

Inspired by the duality and versatility of culture, the Certified Varsity jacket features ........


Sri Yantra Mandala Wall Art - LaserTrees

Believed to represent both spiritual and material abundance. The symbol is considered a powerful tool for manifestation and is often used in spiritual practices to attract prosperity, abundance, and wealth. In the Hindu tradition, the Sri Yantra is associated with the goddess of prosperity, Lakshmi, and is believed to bring blessings of material and financial abundance to those who meditate on it with the right intention and energy. However, it is important to note that the focus on material wealth should not come at the expense of spiritual growth and enlightenment. The Sri Yantra represents the balance between different aspects of the self and the universe, and the pursuit of material abundance should be balanced with spiritual practice and connection to the divine. 



Birthed by the inner-city and Hip Hop culture. From Bedstuy to Shanghai, we are the voice of the streets transcending every level and lifestyle. We are the voice of the forgotten. The ones that "started from the bottom now we’re here" (thanks Drake). Not just a clothing brand but a movement that represents the measure
of one’s authenticity and realness. We rep "The Real Ones". The underdog that rises to every occasion, turns nothing into something, continues to challenge the status quo, refuses to lose and won't take no for an answer. We embrace everyone who embodies these characteristics. The dream-chaser, the rebel, the goal-getter...The hustler. Stay Certified.


Hustle Hard - It's all about grindin' and puttin' in that work. Nothin' comes easy in these streets, so you gotta be willing to sweat and hustle for what you want. Ain't nobody gonna hand you success on a silver platter. You gotta be willing to put in the hours, the sweat, the tears, and the grind to make it happen. You gotta be on your hustle all day, every day, and never stop until you reach the top. That's how you make it in this game, and that's how you become a true hustler.